专业概况
在这里学什么？
The Master’s of Science in Data Analytics graduate program in the University of La Verne’s College of Business and Public Management will prepare students to harness the power of Big Data and guide decision-making within the modern business world.
The program, offered at the university’s La Verne campus in Southern California, equips students with a comprehensive understanding of business intelligence and data analysis, enabling them to create data-gathering tools, analyze and understand the impact of data, and help set corporate strategy based upon information.
The program offers two concentrations: marketing and supply chain.
Graduates of the MS in Data Analytics will :
- Explore big data technologies and develop analytic skills to discover hidden insights
- Learn SAS procedures for basic statistical inference, time-series forecasting, and perform big data analysis using SAS programming
- Build a predictive model to see how digital analytics and social media analytics can be used for strategic planning
- Learn the fundamental concepts and methods of data mining including machine learning tools and techniques
- Know how to implement analyses of multivariate statistical methods for business problems using statistical programs such as SAS, Python, and R
- Understand data preprocessing methods for data cleaning, integration, dimension reduction, and transformation
- Learn the essentials of data-driven forecasting methods for supply chain operations and planning
- Develop conceptual and practical knowledge of how to develop performance measurement tools and assess marketing return on investment and channel efficiency.
所属院系
进入哪个院系学习？ College of Business and Public Management
中国学生入学要求
课程信息
学制：全日制(12 个月)
学费：
开学时间：预计在八月 2022
申请截止日期：30-Jun-22
留学地点：University of La Verne1950 Third Street,LA VERNE,California,91750, United States
沪ICP备18048269号-1 
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